Privacy policy
Last updated 27 Sept 2026
Ariana ("we", "us") operates ariana.pk. This policy explains what personal information we collect when you shop with us, how we use it, and the choices you have. By using this website you agree to the practices described here.
The information we collect
- Contact and delivery details — your name, phone number, email address and delivery address, provided when you place an order, create an account or contact us.
- Order history — the products you buy, amounts paid and delivery outcomes.
- Correspondence — messages you send to our support team by email, phone or WhatsApp.
- Technical information — device type, browser, IP address and the pages you visit, collected automatically to keep the site fast and secure.
How your information is collected
We collect information directly when you place an order, create an account, sign in with Google or Facebook, subscribe to updates, or contact support — and automatically through cookies and similar technologies that remember your bag, your sign-in and your preferences. You can disable cookies in your browser, but parts of the site (such as the shopping bag) may stop working.
How we use your information
- To process, deliver and provide updates about your orders, including confirmation and delivery messages.
- To operate your account, including order history and saved addresses.
- To answer questions and resolve complaints, exchanges and refunds.
- To improve the website, our products and our service.
- To send marketing messages only where you have opted in — you can unsubscribe at any time.
- To meet legal and tax obligations in Pakistan.
How we protect your information
All traffic to ariana.pk is encrypted with SSL. Access to customer information is limited to staff who need it to serve you. We do not store card or wallet credentials on our servers; cash-on-delivery orders involve no payment data at all, and online payments (when offered) are handled by licensed payment providers on their own secure systems.
Who we share your information with
- Delivery partners — your name, phone number and address are shared with the courier delivering your order.
- Service providers — hosting, analytics and (when offered) payment processors, only to the extent needed to run the store.
- Authorities — where the law requires it or to protect against fraud.
We never sell your personal information.
Your rights
You can ask us to correct inaccurate information, provide a copy of what we hold about you, restrict its use, or delete your account. You can unsubscribe from marketing at any time using the link in any email or by contacting us. If we ever suffer a data breach affecting you, we will notify you.
Changes to this policy
We may update this policy from time to time. The latest version always lives on this page, and continued use of the site means you accept it.
Contact
Questions about your data? Write to support@ariana.pk.